Moonlight Studios
Logo | Business Cards
A photography studio wanted their brand to reflect the magic in their name.
My idea for brand imagary was literally to show things reflecting in the moonlight. Not much more is more magical than a moonlit flower, so we ran with that. Yet when we played with a photos of moonlit flowers, the idea didn't quite translate. So I thought - why not paint? The beautiful abstraction is enough to make people guess on the medium - adding to the magic. As for the logo we went for something one colour and flat to contrast with the detail of the flowers.