Lion Consulting

Logo | Business Cards | Letterhead

Lion Consulting needed a re-brand; their lion was looking dated and old. They wanted to be perceived as strong, established & modern. I kept the silhouette of their old logo for the established part. While reducing the detail and increasing the smoothness of the stroke made the new logo modern. Another ring was added to balance the weight of the stroke and the negative space between. This added a strength and stability.

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